Xerjoff x MV Agusta

Xerjoff x MV Agusta
Xerjoff x MV Agusta

The smell of burning rubber. The roar of engines intensifying as you feel the vibrations in your chest. The sight of incredibly powerful machines rounding the circuit at breakneck speeds. Motorsport is a visceral feast for the senses.

In celebration of Italian craftsmanship, innovation and the thrill of road racing, Xerjoff partnered with iconic motorcycle manufacturer, MV Agusta, from 2019 to 2021.

MV Agusta is renowned for its rich racing heritage, cutting-edge technology and exceptional design, with each of their motorcycles handcrafted and assembled by expert technicians, demonstrating their passion for the craft.

Xerjoff x MV Agusta

As well as sponsoring their racing team in the Moto 2 World Championship, Xerjoff created an exhilarating perfume in honour of MV Agusta’s 75th anniversary.

The scent evoked the speed and dynamism of the racing world, and was housed in a carbon-fiber flacon, a nod to MV Agusta’s high-tech engineering.

Xerjoff x MV Agusta
Sergio Momo

“This was an incredible opportunity to demonstrate what sets MV Agusta apart, and has defined Xerjoff since the beginning: the power to evoke emotion and generate passion through beauty.” Sergio Momo, Xerjoff founder.

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